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by rdl
5050 days ago
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If you process $260mm and charge 0% it's not really fair to view $26mm as a 10% revenue multiplier. (Even for the small part of their business funded by credit cards, there's a $500 per customer lifetime exemption, and 3% minus higher fraud rate and 2-2.5+% CNP processor and interchange still puts their revenue at less than a small team's salary with 100% credit cards, and probably less than $100k/yr revenue on credit cards overall. They're obviously being bought for team, technology, and growth potential; current customers are just traction, not revenue. |
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