[bluefirebrand]

I couldn't agree more. It really is important for developers careers to learn at least a bit of business speak, and try to learn how to frame problems in ways that business people understand and care about

At the end of the day, most decisions at a business come down to a cost versus benefit, assuming that the business is behaving more or less rationally

Most business people in my experience also view the software itself as an expense, not an asset. I find that software devs do not understand that. "What do you mean the software is a cost center. This whole business sells software, how can we make money without software?"

This isn't how many business types view it. The software doesn't matter to them at all. They would love if they could just sell nothing, so their costs would be zero and their profit margin would be infinite. That is the actual dream

It's not rational but you gotta understand that sales doesn't sell on rational, they sell on vibes, good relationships, bribes, whatever they can get away with.

Trying to be rational when selling puts you on too level of a playing field with other sellers, so they pursue other angles