[Retric]

I’m not arguing about the existence of bias or the numbers of L/R leaning media.

There’s simply more left leaning Americans vs the stance of the Republican Party who’s specifically engineered their message to appeal to voters with more political power. Ex: Losing the popular vote when winning the presidential election only happens to Republicans.

However, simply counting the number of companies leaning left or right doesn’t tell you much. A local newspaper with 5k readers just doesn’t move the needle. Neither does an outlet that’s 0.1% left or right leaning.

So the only accurate measurement is level of lean * number of viewers, and when you do that calculation (as I have) you find the overall media landscape leans Republican.

[slashdev]

That makes some sense to me, although the result is surprising. Do have anything you can point to for further reading on the subject?

[Retric]

There’s a few investigations into why Talk Radio became such a Republican dominated market, but I don’t have a good link. They also ignored how NPR fills a similar niche and leans left. But overall I setup a spreadsheet and ran the numbers on viewership vs scores on sites like:

https://mediabiasfactcheck.com/ Fox: FOX: 6.7, CNN -3.7, another site giving them 4 vs -2 etc.

Then used numbers from sites like https://www.adweek.com/tvnewser/first-quarter-2025-cable-new...

So for most watched cable news show you get FOX 4,552k viewers vs CNN 558k viewers. Multiply and you get a rather shockingly different impact.

[slashdev]

Yeah, that's an interesting way of looking at it. Also I didn't realize Fox dominates so much.

It makes some sense!