It’s hard to overstate the pervasiveness of WhatsApp in some some countries. Where I’m from work, service hiring, costumer service, etc are all conducted through (and specially for small businesses only though) WhatsApp.
That's very true, in the same way that some countries seem to prefer using Facebook as "websites" for small businesses.
But this doesn't stop people from migrating their private interactions away from WhatsApp/Meta, by using using -as an example- Signal as their replacement app of choice where they can. The frictional cost of keeping WhatsApp for business interaction, and Signal for private interaction is fairly close to zero.
But this doesn't stop people from migrating their private interactions away from WhatsApp/Meta, by using using -as an example- Signal as their replacement app of choice where they can. The frictional cost of keeping WhatsApp for business interaction, and Signal for private interaction is fairly close to zero.