[shurane]

What about being able to at least preview the service without needing an account? We can do that already on the app version, before we decide to sign up with Pulse.

Signing up is an extra step, and a little too much, for a product that I want to field test before I decide I want to use it.

[cristinacordova]

Fair point. As you said, you can test the mobile app without signing up. We found that many of our users didn't know about our account syncing feature (because they didn't sign up). They then told us that it was difficult to switch between devices when they downloaded our apps as they had different news sources on different devices. This is an effort to remedy that confusion by keeping one single consistent account across platforms. Trying to get users to sign up later when they want to sync (which we've tried on mobile) has proved to be difficult for most users.