[throwawayffffas]

Feels like marketing bs. The main thing that has driven the adoption of fanless designs is the improvement of the silicon process. The better the process gets, the more performance you can get out of the same watts. There are many fanless designs from other verndors as well.

[donboscow]

Hmm thought so. They make hardware chips first, right, packing as many cores and transistors as possible in heat efficient manner? They make software like OS, apps, UX on top of the chips? Or is it that they plan the software first and build custom chip that is powerful and efficient enough to support their software vision? Seems unlikely, but just want to know.

[scarface_74]

They work in tandem.

[donboscow]

Can you explain a bit? How can they design chip based on software requirements? I mean - they can add more threading, cores, etc. to ensure that heavyweight software like gaming, photo or video editing etc. can benefit from them, but still, the chip design is generic and any heaveweight software can benefit from it, not necessarily Apple's own upcoming in-house software, right?