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by robocat
457 days ago
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Unfortunately most consumers are unwilling to pay what something is worth to them. Businesses are often the same so it isn't just consumer behaviour. Meeting the right person should be worth a lot, and we should be happy to pay thousands for that. Of course the profit depends on the user statistics too: I'm not sure what the economic term for profit thresholds for power law masses versus targeting - where say lots of users with a low profits per user (say advertising) beats reasonable profits per user (say kagle). |
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An insulin shot at the right moment can be of unlimited value to the consumer. SaaS salesmen try to capture the entire value add a tool gives a user, but this seems to kill companies as the price a competitor can undercut by is huge (so much that the original price seems exploitative).
Basically any marketing based on the "value to me" I'm sceptical of.
An approach with transparency, that shows "this is what delivering an actually good product costs", might be possible...