[mritchie712]

Just a heads up in case you were thinking of selling into the same demo as Linear:

I pay a small amount for outsourced accounting and never need to touch quickbooks. I think this is pretty standard for VC backed startups. The accountant sends us reports in Excel with everything I need to know.

Also, devs really appreciate the craft of Linear. Accountant / CFO is a lot less likely to care. They'd probably rather use something they already know then something that is 10x better on UX.

[s0rta]

This is something we've been thinking about and in our conversations there are many SME/Founders that want to be more hands on in the day to day of their finances, being able to generate reports instantly instead of playing phone tag.

I don't know if it's the case that Accountant's or CFOs wouldn't care about a 10x user experience improvement, our bet is that the majority of folks are looking for a better UX, devs just know that they could build it if they really wanted to. One thing we're focused on is the learnability of the tool, building a system that allows folks to reach a level of knowledge to feel comfortable quickly, and we're trying to pair that with flexibility, so people feel empowered to build the systems/flows that feel the more viable for them and their businesses/accounting practice.

[ahstilde]

can you intro me to your accountant? I've yet to find one who can keep my books clean. aakash at wyndly.com