[pessimizer]

Didn't come from Twitter, it came from Dorsey. He also said that it went badly astray early on, and abandoned it completely.

https://www.piratewires.com/p/interview-with-jack-dorsey-mik...

[extraduder_ire]

It was initially created as a group inside of twitter. They spun it off into a separate company pretty early though.

[pfraze]

Heh, this is kind of complicated. It was Dorsey's initiative. The project's goal was to produce a technology that Twitter could move to. However, nobody on the team was from Twitter.