[9dev]

Its funny how every economist would instantly recognise what needs to be done if we weren’t talking about the climate but a publicly traded company. Imagine the company is spending a whole lot more than it is making revenue; they still have a lot of cash reserves, but it’s clear the current business can’t just continue for much longer.

What do you do? Obviously, the first thing you do is make sure the expenses go down. Cut down the unnecessary, slim every operation to what is really required, stabilise the curve so the slope becomes less steep.

Only then can you start thinking of investments in increasing efficiency by means of technology or long shots.

All of this carries over to humanity; we need to achieve a sustainable curve.