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by jasonkolb
5061 days ago
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They haven't had a product that people lust after in a long time. In fact, with other tablets now viable competitors, I'd say their laptops are their most lust-inducing product out there. I just don't know how they can regain that level of desirability without disrupting another vertical. Or if they make some truly radical hardware innovations, such that it is visible and will make it obvious that you are using an Apple product and not a Samsung. The touchscreen iPhone with gestures and a full browser was a device like that, but that gap has long since been closed by other manufacturers. Siri was, I think, an attempt to do that again, but it wasn't quite ready--something that almost makes me think that Jobs knew he had to pull something out of his hat immediately, even at the cost of shelving his famous perfectionism. |
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