[mindcrime]

> How does one enter the B2B market?

Create a product that solves a need that businesses have and sell it to them. Steve Blank's The Four Steps To The Epiphany is a great resource that is heavily focused on the B2B world.

> Does B2B mean you're solving how two companies do business with each other?

No, it just means that your business ("B") is selling "2" other businesses ("B"). So, when IBM sells WebSphere AS to other businesses, that's a B2B market.

B2C, conversely, is when you sell something to consumers. So, Wal-Mart is mainly B2C.

The lines aren't always clear, and there are other models that don't quite fit either definition.

[SudarshanP]

Thanks for that clarification. I too was under the wrong idea that B2B were somehow guys involved in connecting businesses to each other though their solutions. So B2B and enterprise software are the same? Does 37signals/Tello count as B2B or B2C?

[hkmurakami]

Enterprise Software is a subset of "B2B". B2B encompasses any business that sells products and services to other businesses. The universe spans Alcoa (the world's largest aluminum producer) to Oracle (perhaps the world's most evil software producer).