[yapyap]

The article writer is talking about if many companies do it there’s probably a reason for it, with UX and as an example things like email buttons, etc.

A strong but unspoken rule when anyone gives you advice is (and I feel like not everyone knows this anymore so this bears repeating): use your critical thinking skills to decide if the advice is applicable and appropriate for your situation.

[dave_sid]

There may be a reason for it, but best to understand what that reason is before applying the same approach.