[BJones12]

You may want to change the name. Avid is also a very well recognized brand, and you won't rank highly for it either in search or in people's brains.

[bilalq]

I feel like these concerns are often overstated. Gemini was a well-known crypto exchange. Outside of their niche, I don't think Avid is something the average person is familiar with. Even the average software engineer.

[Oras]

You can’t compare Google to a service just started