[sph]

Write for yourself. I (rarely) write on my website because I am terrible at it and I want to improve, though most of my writing is on private journals. I don't check analytics and don't even have comments: I don't care to know what randos have to say. Sometimes a person directly contacts me via email to discuss a post, which I appreciate much more as it feels like talking to a fellow human.

As you started with "I enjoy writing and teaching", just do that. Not everything has to become a venture centred on growth and engagement.

(No offense, just being a bit cheeky here: your profile says you're into influencer marketing.. that might be the reason of your disappointment in your blog's performance. Fuck metrics and KPIs, man. Enjoy what you enjoy.)

[panorama]

Sure, I do journal for myself and do a lot of in-person teaching/coaching, but presumably the original article is geared towards those who still choose to write publicly, which I now rarely do.

No offense taken, but I had been blogging _way_ before my marketing tech startup (which itself is almost a decade old). It's not so much about the metrics, it's that there are far higher-leverage things I can do than publish articles that only a handful of people will ever see.

[sph]

In any case, advertise your personal blog in your HN profile. I find it's a better source of "organic engagement" than Google or social media, that don't like third-party links as they want to keep people within their walled gardens.