Hard to say. With microcontrollers like ESP32 [1] it has never been easier to make cyberphysical objects.
A big story is that the center of gravity of innovation has shifted to China, I am impressed with Govee [2] in smart lights, and QooCam [3] and 7Artisans [4] in photography. There isn't a Chinese competitor that goes head to head with Canon, Sony or Nikon but in terms of real innovation or value for the dollar (I have 10x fun with this lens [5] than I have with a Sony lens that costs 10x more)