[ralfn]

Apple should indeed be free to offer only the products they want to in their store.

The problem is: the store is mandatory. Side loading is the OS equivalent of net neutrality.

This is like car companies deciding which supermarkets you may shop at, and then suggesting only their own.

Unfortunately, Mircosft and Amazon are going to do, or are already doing, the same thing.

They want to be the new cable companies. Extorting content producers, by selling or blocking access to consumers.