[HeatrayEnjoyer]

> I imagine it's because people are worth far more to advertisers than they themselves are willing to pay to browse.

People must be ultimately paying the money somehow. Otherwise advertisers wouldn't bother.

[carlosjobim]

People aren't rational when it comes to money. They will haggle and loose sleep over very small amounts, but have no problem overpaying thousands of dollars when it's a big purchase or throwing away their life savings.

[HeatrayEnjoyer]

But it still means they are paying it.