[rexreed]

I wouldn't necessarily call growth-hacking / blitzscaling to capture customers at a loss network effects. More accurately it's about cornering the market or dominating market share. Network effects are more prominent for things like social media networks where the network value grows exponentially with scale. But not as much for a B2C or B2B solution where there's an identifiable or fixed number of customers and the rocket fueled competitor captures them all with unsustainable pricing.

[gsala]

Indeed. I'm not sure network effects is the main topic here, as you can use Linear perfectly fine when everyone else is using Jira, without missing out on anyrhing. Same applies to many B2B services. Maybe I could see this argument being used for cross-company collaboration tools like Slack, Zoom, Miró. But even then it's weak. As you say, cornering the market seems way more important.