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by theotherone 5067 days ago
We've historically had waaay more engineers than marketers on twitter's growth team. We look at growth less as marketing and more about optimizing (through ux, design, experiment, machine-learning, analytics, etc) all of our possible distribution channels with respect to a set of core metrics.

We lean towards teaching good generalist programmers how to do "growth," which actually doesn't feel much like marketing in day-to-day practice.

1 comments

I am yet to graduate as an engineer but I am damm good as a leader and passionate about growth hacking this is what defines me.

I am learning rails, javascript these days and will be glad to get associated.

That was my first ever submission to the Hacker News. Sorry i didn't get, what is that email??

Take each letter he wrote and subtract one.
Thank you :) It wasn't that difficult