[arosien]

Content-centric networking aims to solve some of these problems: http://en.wikipedia.org/wiki/Content-centric_networking

"Content-centric networking (also content-based networking, data-oriented networking or named data networking) is an alternative approach to the architecture of computer networks. Its founding principle is that a communication network should allow a user to focus on the data he or she needs, rather than having to reference a specific, physical location where that data is to be retrieved from. This stems from the fact that the vast majority of current Internet usage (a "high 90% level of traffic") consists of data being disseminated from a source to a number of users.

The contemporary Internet architecture revolves around a host-based conversation model, created in the 1970s to allow geographically distributed users to use a few big, immobile computers. The content-centric networking seeks to adapt the network architecture to current network usage patterns."