| The app development business is an extremely tough market to break into right now. There are two ways of approaching it. A) Build a services company. This can be lucrative if you need short-term cash. However be prepared to sell your ass off. Obtaining clients is NOT easy, with the amount of offshore competition. B) Build products Let me tell you right now that if your product sucks, this isn't worth the effort at all. Your app will drown in the sea of other apps. Do your research, focus on big markets, and figure out ways to make successful apps even better. If you put in quality time in building kick-ass products, this is the way to go. Most importantly, try to figure out how to get the social component baked into the app. Take Draw Something for example..in order to play, you NEED to invite friends. This is genius, because it builds a viral component into the app. Oh by the way, give the app away for free and power it with in-app purchases. Only charge for an app if you've built up enough traction with a free app. Overall, mobile app development is a hard business, and the smart move would be to spend as little as possible, and try to break even first, then reinvest. |