[chgs]

Like adverts in general the value of your data or your attention is tiny.

The average American spends $200 (via higher costs for products) for TV each year and receives how many hundreds of hours of adverts in return?

The superbowl for example gets $5 for every viewer, for about an hour of adverts. What’s the average hour of time worth?

Facebook might suck up your data and flog it for a few cents, you’ve probably got more cash down the back of the sofa.

[maest]

If my attention is so cheap I would definitely like to pay $5/ year to not have to see ads.

[inetknght]

...what about paying $5/year to "not" see ads, and also still see advertisements targeted to you?