I don't see anything ridiculous to a post titled "How we got 50 men to go to our craft fair" or "How we got 50 men to our nursing career fair" or even "How we got 50 men to stop being sexist assholes".
Me neither. My high school offered college scholarships for men going into nursing, and I've seen posts in women-oriented boards about how to attract more men to events. It doesn't seem crazy at all...