[whstl]

Perhaps, but bot clicks and LLM networks are not domestic users with off-the-shelf browsers doing other legitimate activities in a website.

Also: the ad networks don't care about your ROI, they'll still charge if they don't catch the fraud.

[Aloisius]

Ad networks can't charge you if you stop buying ads because you're not getting a good ROI.

[soared]

Yeah everyone who isn’t purposefully burning money has people whose sole job is just to spend less money on stuff that doesn’t work and more money on stuff that does. Pretty much every platform (DSP) has some fancy deep learning that bids up or down based on the quality of the individual bid (taking into account the user, host, banner size, likeliehood of fraud, etch