[exodust]

> "Interesting idea, let's explore that next quarter"

Nothing wrong there, it's not "no". Sometimes we put ideas on ice until there's time, or other factors align.

If your role is long-term, you have the underrated power of long-term planning. Often in past I saw the desire to tear down and hastily build something amazing in a few weeks, rather than chip away long-term where "amazing" gradually fades into view.

This one time, I was asked to make a countdown timer for new website launch, back when I worked with PM's who thought users gave a shit about website launches.