[sachinag]

I like the business - help people figure out what to buy, then make commissions on $1,000 furniture. Brilliant. And I like the approach a lot. So you're in the top quartile, for me, of Ask HN stuff here. Praise aside, let's get to the helpful specific crits:

You really need to Photoshop the pictures in your quiz to make them as standard and innocuous as possible. Telling people to ignore the floors, walls, etc. is just impossible. Ideally, you'd be able to stage your own photos.

Also, the interface needs to be 1) consistent and 2) less cluttered. I'd recommend really blowing it out with whitespace to figure out what you need and don't, then incrementally making it tighter. CrazyEgg might be super-helpful to you given that you have a very visual site.

As for "going viral", having quick page loads is necessary but not sufficient. You can make the page load quicker.