[tomrod]

> A lot of people do not want to look at and understand domain names, instead they want to see a name and a check mark. They want a central authority to tell them who is trustworthy and who is not. Domain names are a great solution for technology-adjacent people and I hope that they become more widely accepted, but I'm not too optimistic.

As with most things of moderate import or more, the vibes matter.

Setting up your own domain is pretty simple, but it is also daunting for people their first time.

Even with all the hand holding in the world, without 1:1 human interaction most people won't make that jump.

[Onavo]

The daunting part is usually DNS. Also, a major flaw with domain names is the fact that they are subject to the whims of the provider. What if your last name is Nintendo? Are you going to spend your time disputing every single DMCA and domain seizure request that come your way?

[cidor]

Or if your last name is Nissan: https://en.wikipedia.org/wiki/Nissan_Motors_v._Nissan_Comput...