[alkonaut]

But Sonos doesn't sell any services/subscriptions, just products, correct? So even if they wanted to have recurring revenue how would they do it? They sell gadgets?

[wiether]

They sell "Sonos Radio HD", a subscription based radio service which is supposed to be an upgrade from their free offering.

But as much as I dislike the "new" app, it doesn't push subscribing to this service, so I'm not sure they absolutely want device customers to become subscribers.

[Iulioh]

They don't push the subscription..yet

I hate the slippery slope fallacy but this is how was gonna end

[mfld]

It would be a bad timing if they pushed the subscriptions already...

[mixermachine]

...so far, yes. But somebody has to pay all of that new network traffic and cpu cycles ;).

[alkonaut]

I'm sure it's one of the biggest questions asked by the Sonos C-suite: how do we get recurring revenue or make the moat wider. But that goes for every product company in the world.