[pixelcloud]

The large renewal "uplift" is partly a strategy to get in front of the C levels and board of directors.

I heard of a one billion dollar renewal quote from Broadcom. The company didn't pay anything close to that. But it bypassed middle mgmt... Not exactly sure what the overall strategy is here, but this is not an isolated incident.

[Texasian]

The strategy is Broadcom doesn’t give a flying F about any customer smaller than Fortune 50. They really don’t. Hock has said as much.

[BobbyTables2]

My guess is that lower/middle management would have greater hatred of Broadcom…

Upper management will be the clueless putz.