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by andiareso
523 days ago
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This is the thing. Most people don't know that in order to keep your brand, you have to continually use it and defend it. In a similar vein, the lawyers of the popular "hook and loop fasteners" Velcro constantly try and defend their IP so it doesn't become generic. https://www.youtube.com/watch?v=rRi8LptvFZY |
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