[Kirby64]

I wouldn’t call Samsung smart tags equivalent. They’re locked to Samsung phones, require other Samsung phones (that have accepted the terms of service for broadcasting location) to be nearby, and also seem to have limitations around finding if you’re in an area with no network connectivity.

It’s got ultra wide band finding which is nice, but you really need every single android device to have a truly comparable network.

[raffraffraff]

They're also unreliable in my experience. My mother has a galaxy phone and new galaxy tab, so I got her the Tag 2. I set this up for her and around 2 weeks later she said she couldn't find her keys. The "ring" option disappeared from the app. In order to get it back she has to find the keys, and re-pair the tag. Yep, find them by yourself to fix the ring function. Also I found the directional finding to be dreadful. And overall the device has a less than desirable delay. My tile pro is much better in every regard. I thought that the Samsung would have a better coverage but it turns out that the software must be installed for it to work! So it's restricted to Samsung devices that have that software installed.