[philipwhiuk]

Previously, McAffee (John McAfee) and Norton (Peter Norton).

[creaturemachine]

Peter Norton also put his photo on the box of AntiVirus.

[dylan604]

What about Kaspersky?

[philipwhiuk]

As it happens, Kaspersky was founded by three people, two of which are Kaperskys.

For my mind they also haven't really traded on the 'individual security hero come to save you' person(which Norton definitely did in the early years).