| Disclaimer: I'm an active adblocker and avoid all social media besides HN, IANAL > The defence so many influencers employ when advertisers turn out to be doing shady things is "You can't hold me responsible! It's not my fault, how can I know what my advertisers are doing?" but as soon as an advertiser does something that harms the influencer, it's a problem? Yes, if the damage is directed towards you then that's a case for a defence. Inluencers are just providing advertisement space like any other media platform (TV, websites etc.). So if a sponsor bought this advertisement space and turns out to be shady, why should influencers, TVs, websites etc. be held accountable? Hasn't their reputation been damaged as well? They usually just don't go after it because it's a tough case to quantify and any legal trouble can be exceedingly tiresome. > If Influencer A includes an affiliate link for "Expensive Camera" and Influencer B includes an affiliate link for "Cheap Toy" and you click on "Expensive Camera" then click on "Cheap Toy" and then buy the expensive camera, Influencer B is getting paid for that purchase expensive camera purchase, despite Influencer A influencing you to buy it. It's the last click, yes. There's a difference between [A] you actively clicking an affiliate button to land on a product page and [B] you being tricked into a last button click right before checkout with the (void) promise of free coupons. You stated it perfectly, yet you don't understand the difference? As for "Expensive Camera - Cheap Toy": What get attributes how is a technical challenge and cookie domains seem to be the solution that gets picked by the affiliate stores. I think there could be a more fine-grained solution that wouldn't be so difficult to implement, agree, but it seems like there's no work being done in this space? |