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by dave1619 5081 days ago
My first reaction was, "only $60 million?". SocialCam had huge traction and was winning the social video space. Why exit now? If they would have kept plugging away, couldn't they have gotten a much bigger exit?

Siebel did say in the article that video wasn't like pics and it was much harder for users to adopt. I wonder if engagement wasn't as high as it appeared or if their retention wasnt good. There must have been something that mad them sell this early. Just my 2cents.

2 comments

SocialCam will never have any long term users because they spam that crap out of everyone's Facebook wall with 15 second videos with misleading title. Doesn't matter how much traction they have now or before eventually these types of site will die down because they are abusing the system and tricking the users into watching the video. How many times do you think a user will click on a misleading video until they completely stop?
Seems pretty clear there were (are) some pretty big problems under the hood, even though they did a World class job of gaming the metrics TechCrunch, investors etc care about.