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by lubos 5082 days ago
It's funny how most projects either succeed by a very small margin or fail spectacularly.

since Kickstarter is all or nothing model, it's obvious if the project is only let's say 20% off its funding goal, family members or even founders themselves quickly fund it out of their own pockets to ensure 100% goal.

1 comments

Actually, the research data suggests that Kickstarter's efforts to make self-funding (making up the difference) difficult do seem to be working.

Quoting Prof. Mollick's paper: "...the percentage funded of failed projects remain very similar for smaller projects (mean .149, SD .18 for projects under $1,000) and relative larger ones (mean .101, SD .14 for projects over $1,000). We would expect that, if self-funding was the reason that few projects were moderate failures, that cheaper projects would be more easily self-funded, and therefore would have a lower, not higher, mean percentage funded for failed projects, since relatively larger funding gaps would still be cheap to self-fund."