Hacker News new | ask | show | jobs
by _DeadFred_ 539 days ago
Have you shopped at Nordstroms and do you have money? Here's how Nordstroms won me over back when I was in a better economic class than I am today:

My daughter had a speech impediment and other issues that caused her to not feel great about herself. Little girls can be scarily mean and self organize pecking orders of meanness in some way based on self confidence which my daughter didn't have. The women at Nordstroms made her feel like a princess and made her feel good about/have confidence in herself in a way that overruled the meanness from the girls in her class (sorry small town little miss, the fancy ladies at Nordstroms in the nearest big city overruled your opinions).

Nordies then every season called and let my wife know when new things came in, and held back items in my daughter's size and the next up for her to come try on, and then would just go get them when we came in. No 'oh we don't have that size'. When they know you daughters taste and name, have brought smiles to her face, and made her confident when running into other kids from her school when out and about where before she would want to run away, well, it makes you a customer for life (or until your life falls apart and finances no longer work).

Shopping therapy probably isn't the healthiest mentally, but Nordstroms was way cheaper than what we were already spending on speech therapy a year and 1000% better for my daughters opinion of herself. I would (and did) pay anything for that. Again, maybe not healthy and it wasn't intentional (we just went in originally to get her something fancy to wear on our fancy Christmas night out to dinner and The Nutcracker) but it was shockingly life changing for my little girl. I'll add that this endorsement of (probably gross) classist/capitalism consumer therapy is brought to you by someone raised by hippie parents in Santa Cruz.

1 comments

Nordstrom is great for service!

You cannot go there and get bad service in my experience. Other department stores you will have to wait around, or go hunting for a sales associate who is likely so overwhelmed they can't really help you anyway.

Nordstroms keeps enough people around that you can frequently have what amounts to personal shopper service. Of course, you pay for it, but there are clearly consumers that are happy to pay that premium (myself included.

aside: I dated a girl who was missing one foot, and Nordstroms was rather famous in the amputee community for giving 50% discounts. Pretty slick PR move really.