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by musicale 541 days ago
Apple (App-le?) certainly popularized abbreviating "applications programs" or "application software" (vs. system software, systems programs etc.) to "applications" in the 1980s, and "apps" with the advent of the App Store in 2008, but Apple was unsuccessful in trying to obtain and enforce an App Store trademark given prior uses of app, store, and app store (including, perhaps ironically given Steve Jobs' return and Apple's acquisition of NeXT, a store for NeXTSTEP apps.) "Killer App(lication)" dates to the 1980s, applying to software like VisiCalc for the Apple II.