[blitzar]

How do you research something you don't know exists?

> wanna sell me something, anything? you're out.

Advertise? you're out. Have a website? you're out. Go on the Shark Tank? you're out. Do a "Show HN"? you're out.

Reply to an open call to tender? you're out.

> I don't know what makes you say that

"CFO". IBM is the classic choice of the CFO class - they dont want to get fired so they a) dont make a decision or b) chose IBM because they were not "selling them something" (except for all the sales and marketting they do)

[TheNewsIsHere]

Is your argument that you could only find out about a product or service if it’s advertised to you?

If so, that has not been my experience. In my business I typically select against products or services that cold email/call me. But that’s never been a problem. When I need to find a third party solution I start educating myself on the topic and search for vendors. It’s not that difficult.