[mjburgess]

It's tailor made to describe the phenomenon of animal intelligence that we're trying to model.

The only tailoring which goes on is by those who say, "we can only do X, therefore Y must be defined in terms of X". It's deeply pseudoscientific approach to investigation, as it completely abandons a scientific theory of empirical phenomenon over a purely circumstantial account given in terms of what tools we have to hand.

I can think of no other area where such an approach to investigation is permitted.