[shyn3]

RSS doesn't get any love from companies who use it. They never advertise it.

I think it stems from the following:

1) People want full-text feeds including images, video, and audio. Companies try to get the user to come to their site so there isn't an incentive to advertise this option if you are using full-text whereas if you aren't you probably don't have as many users subscribing.

2) Sometimes you can't tell how many people are coming from a certain feed from a certain source. If you have full-page feeds and someone is using a web-based service that stores the feeds instead of querying for each user the website may never know that an article was read.

I think there needs to be a way to measure feed reach in order to increase adoption for such an awesome technology.