[weird-eye-issue]

The irony of ONCE is that the company behind it makes 8 figures annually on recurring revenue. They can afford to launch products with unsustainable business models just to get some PR

[paxys]

They didn't launch anything, just repackaged a couple of legacy products that nobody was paying for with a flashy marketing campaign.

[kristiandupont]

I don't think ONCE is a loss leading marketing device for them. That would also seem like a pretty poor strategy, as those users are pretty unlikely to convert.