[mrtron]

Apple is just getting back to its roots of success - multiple product versions.

Obviously an iPod was amazing, but they captured a huge chunk of the market when they came out with the lesser Nano.

I think tablets are hitting the phase where it is less about the features and more about true mass market adoption. The key to this is grabbing the huge chunk of the more price sensitive buyers - who appear to be quickly running to the Nexus 7.

Apple and Google are fighting to make money on the backend from each tablet sold. Content distribution tax will likely propel one or both of them to new heights in revenue.

[stevenj]

>Obviously an iPod was amazing, but they captured a huge chunk of the market when they came out with the lesser Nano.

Why haven't we seen an iPhone Nano yet? Do you think we will? If so, why?

>I think tablets are hitting the phase where it is less about the features and more about true mass market adoption. The key to this is grabbing the huge chunk of the more price sensitive buyers - who appear to be quickly running to the Nexus 7.

Hm, you may be right about that. But my question then is what will the iPad Mini not have that the iPad does have, other than a smaller screen and less storage space?

[Tyrannosaurs]

There are a whole load of reasons why we've not seen an iPhone Nano but primarily I think it's that a smaller screen is just a bad form factor for a smart phone. where the move is generally towards larger screens and the current iPhone screen is already seen by many as too small.

Beyond that there are a host of practical things - that getting everything into the existing phone at that size is already a challenge, battery life given the need for a far smaller battery, developers having to cope with another screen resolution.

[mrtron]

I believe the reason we don't have an iPhone Nano is battery life. The minimum size you can make the iPhone with acceptable battery life is the current form factor.

Given the current rate of improvement for batteries I would wager we don't see an iPhone Nano for quite a while. It took a long time for iPods to shrink for similar reasons.

[Tyrannosaurs]

> Apple and Google are fighting to make money on the backend from each tablet sold. Content distribution tax will likely propel one or both of them to new heights in revenue.

Not based on what we're seeing from Apple so far. Right now Apple make the vast majority of their money from hardware, relatively little from content. Google may have a different model (they're certainly not making anything if much from the Nexus 7 hardware) but the competition in the content market at the moment means that there's not a huge profit to be made there.

[raganesh]

>who appear to be quickly running to the Nexus 7

Citation please? Has it even started shipping yet? Google is still talking orders, right?