Did you actually read the article you posted? Few quotes:
- "Beyond the themes and emotions, ChatGPT’s poems were also simpler in terms of their overall structure and composition."
- "Understanding poems written by humans requires deep, critical thinking—and that’s a big part of poetry’s appeal, the researchers write in the paper. But modern readers don’t seem to want to do this labor, instead preferring texts that give them “instant answers,” [...]"
So AI didn't write better poems than Shakespear (it's only GPT-3.5, but I doubt newer models are better), and it seems to me that readers couldn't tell difference because they simply can't recognize quality.
- "Beyond the themes and emotions, ChatGPT’s poems were also simpler in terms of their overall structure and composition." - "Understanding poems written by humans requires deep, critical thinking—and that’s a big part of poetry’s appeal, the researchers write in the paper. But modern readers don’t seem to want to do this labor, instead preferring texts that give them “instant answers,” [...]"
So AI didn't write better poems than Shakespear (it's only GPT-3.5, but I doubt newer models are better), and it seems to me that readers couldn't tell difference because they simply can't recognize quality.