Yeah, you get the benefit of secret tech (in this case faster networking) but people shouldn't give social credit for it because that creates incentives to lie. And, sadly, tech adoption runs entirely on social proof.
We're not really trying to allocate social credit here, not as our main goal anyway. We're evaluating raw effectiveness of the tech. So if they made an effective decision, we give them credit for, uh, making an effective decision. You don't have to love them for it.