[frasertimo]

Definitely agree that it was and still is a trend. I won't claim we were the first to distance ourselves, but I think we were the best!

Our POV on what defines 'pickup' advice versus regular dating advice is that 'pickup' is the decision to objectify your sex life in order to improve it. We don't believe that this is a healthy or effective mindset, hence we don't define our material as 'pickup'.

Honestly, I think if you read some more of the site, for example http://postmasculine.com/why-its-so-hard or especially http://postmasculine.com/pickup-artist (warning: long) you'd come to the conclusion that we're a far shot from what most people associate pickup with. But it's up to you whether you want to spend the time :)