[Nadya]

There are very few forms of advertisement that I don't have a major problem with. Public space bulletin boards, word of mouth (non-sponsored), dedicated infomercial spaces (no videomercials w/ the comedy-like over the top failing at life to try and sell the product).

Price, product/service, why you need it and why yours over any competitors. Non-targeted ads by default unless the user opts in for targeted ads.

Mom & pop shops are totally capable of emotion-targeted advertising and it's a problem when they do it too. Corporations just use it more.

For example - how does one advertise perfume over television? A product that requires you to smell it? Emotional manipulation and promise of fantasy. Nothing to do with perfume. A proper commercial would at least try to explain the smell - maybe mention the high/low note fragrances used. Nope. Beautiful models. Lavish party. Brand name.

Fixing advertising will never happen. Advertising runs the world because it already won the war.