[dasKrokodil]

At the time I'm writing this, there are over 260 comments to this article and yours is still the only one that mentions the enormous energy consumption.

I wonder whether this is because people don't know about it or because they simply don't care...

But I, for one, try to use AI as sparingly as possible for this reason.

[ctrl4th]

You're not alone. With the inclusion of gemini generated answers in google search, its going down the road of most capitalistic things. Where you see something is wrong, but you have no option to use it even if you don't want it.

[dawidloubser]

I like to idealistically think that in a capitalistic (free market) society we absolutely have the option to not use things that we think are wrong or don't like.

Change your search engine to one that doesn't include AI-generated answers. If none exist any more, all of Google's customers could write to them telling them that they don't want this feature and are switching away from them because of it, etc.

I know that internet-scale search is perhaps a bad example because it's so extremely difficult and expensive to build and run, but ultimately the choice is in the consumers' hands.

If the market makes it clear that there is a need for a search engine without LLM-generated answers at the top, somebody will provide one! It's complacency and acceptance that leads apparently-delusional companies to just push features and technologies that nobody wants.

I feel much the same way about the ridiculous things happening with cars and the automotive sector in general.