[etwigg]

"The Working Songwriter" is a fantastic podcast, each week they interview a singer-songwriter about their career. A lot of the talk is about compounding their audience, expanding their market outside their hometown, forming and dissolving bands, marketing strategies, etc. Stories of friends who were on the same path but didn't make it to "cruising speed", etc. If you pull a guest up on Spotify, most have their top songs with < 1M listens, but some will have a single big hit that you've heard before with say 20M listens, and a deep catalog of 10k listens behind that. https://theworkingsongwriter.com/