[cubtastic71]

wow - you apple-fied microsoft. I don't feel like it's a new image or brand identity, rather just try to fit them into that "other" brands persona. interesting concept, but I think it misses the mark on the actual audience of the brand.

[mkr-hn]

What about it resembles Apple's branding?

[jeremyarussell]

The fact that it's a simple and elegant version of what microsoft was failing at attempting with their metro logo.

Don't you know, Apple own the ability to make things simple and nice. Or user friendly. Or stylish in any way. /sarcasm